You’ve got it, now what the heck do you do with it? How you use 360 degree feedback is just as important as gathering it.  Managers need to use this data effectively, both in how they present the feedback and how they coach from that day forward.  The first thing they need to do is frame impressions from feedback so it can be used to achieve measurable results.

“For example, a 360-degree review might say, ‘John is not very customer focused.’ That is an impression,” wrote Allen Moore in an article called How to Incorporate 360-Degree Reviews Into Coaching.

“The related behavior the coach should work on may be that, ‘John doesn’t prioritize actions based on customer input.’ When a coach helps shape behavior-based messages and then works with John to determine how to better prioritize actions, one typically sees real impact.”

The more you use feedback, the better you'll get

The important thing is that you’re actively trying to move forward using the feedback. Each year you use this system, the more you and your coaches will learn from it. You will also learn how to best implement the actual reviews, and how you use the finding.

If you have any questions about how 360 degree feedback can help your company, please contact us any time.